If sales are down it may be that your presence on the internet, where 90% of property searches begin, is turning off buyers. If instructions are down it may not just be the market - its also likely that your biggest office: your website, isn’t inspiring confidence.
In this market place there’s one way to improve the bottom line quickly: invest in a professional website.
What are the benefits?
A one off payment - far better value than printed advertising. Estate Solutions are even offering the ability to rebrand websites and charge small monthly payments to ease cash flow problems.
More exposure than traditional advertising - available where the customers are looking - whether they are at home, in the office or sat on the company loo with their iPhone!
Updateable at no cost instantaneously and automatically – anytime and anywhere.
More instructions, more sales.
Imagine: a vendor is deciding which agency to instruct. Where’s the first place they will look? Your website. If its not as good as the other agencies then you've lost the instruction.
Imagine: a visitor to one of the big portals like Rightmove finds your property and goes to your website for more details. There aren’t any. The site looks less than professional. If its listed on another agents site - that’s who they'll call. And a buyer, as you know, is a potential instruction so you may have lost both.
Things have changed. The internet is everywhere. That’s where customers are looking. Estate Solutions specialise in websites for estate and lettings agencies.
To contact Estate Solutions call 020 7609 2800 or view http://www.estatesolutions.co.uk/
Monday, 11 August 2008
Sunday, 10 August 2008
Its a matter of survival
Its a tough time in the market and there's little sign of an imminent upturn. One way to improve cash flow being more and more utilised is to take on self employed negotiators. No more basic salary, car, office space, IT equipment and other expenses. The negotiator already has a computer at home, space at home to work and this model allows agencies to have negotiators spread around the area which can be better for viewings and valuations.
The problem of course is communication. How do the remote agents see and show the properties to clients, view their diaries, check the shared contacts? How do you see their diaries? The old office based CRM systems dont help at all and are fast being replaced by website based systems. The problem is that websites are slow. Really slow. Click on something on a website and the whole page has to refresh. Even modern technologies cant speed the website up anywhere near enough to be able to compete with the regular type of software that runs on your computer/laptop. And what happens if the internet is down or running slow? The office is effectively down if you have a web based system. How do you show clients or applicants properties you are marketing on a laptop at their address without wifi?
The answer is estateCRM. A fast responsive software application that works anywhere and runs on your PCs and laptops. The data is available anywhere you are and synchronises with all your other agents' data whenever an internet connection is available. Automatically! If the internet is down it's not a problem. EstateCRM is still available to use offline so you can take all your properties and matches to the client even if they dont have wifi. Impress them with your technology and get the instruction. Edit the data and they'll synch with other agents data when you have an internet connection again.
And because we dont need to send out staff to install the software (it can be downloaded over the internet), because there's no need for a network or office server, upgrades are instant, backups are not required at the office: it means that estateCRM is delivered at low cost compared with the other solutions available. EstateCRM improves cashflow and allows your negotiators to be more efficient, making more sales and securing more instructions.
Call us to learn more or email info@estatesolutions.co.uk
The problem of course is communication. How do the remote agents see and show the properties to clients, view their diaries, check the shared contacts? How do you see their diaries? The old office based CRM systems dont help at all and are fast being replaced by website based systems. The problem is that websites are slow. Really slow. Click on something on a website and the whole page has to refresh. Even modern technologies cant speed the website up anywhere near enough to be able to compete with the regular type of software that runs on your computer/laptop. And what happens if the internet is down or running slow? The office is effectively down if you have a web based system. How do you show clients or applicants properties you are marketing on a laptop at their address without wifi?
The answer is estateCRM. A fast responsive software application that works anywhere and runs on your PCs and laptops. The data is available anywhere you are and synchronises with all your other agents' data whenever an internet connection is available. Automatically! If the internet is down it's not a problem. EstateCRM is still available to use offline so you can take all your properties and matches to the client even if they dont have wifi. Impress them with your technology and get the instruction. Edit the data and they'll synch with other agents data when you have an internet connection again.
And because we dont need to send out staff to install the software (it can be downloaded over the internet), because there's no need for a network or office server, upgrades are instant, backups are not required at the office: it means that estateCRM is delivered at low cost compared with the other solutions available. EstateCRM improves cashflow and allows your negotiators to be more efficient, making more sales and securing more instructions.
Call us to learn more or email info@estatesolutions.co.uk
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